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Phone2Action offers digital advocacy and engagement software that enables organizations to connect supporters and other stakeholders with elected officials.
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Best Company to work remotely

Pros: P2A goes out of their way to ensure that remote employees have everything they need to be successful. The communication between remote employees and the rest of the team is unparalleled. There is never a day that I do not have the support and assistance from my team, despite being hundreds of miles away. The transparency from management and company leadership is second to none. Every step along the way, we are kept informed, and even given the opportunity to provide our own suggestions and feedback for future ideas and/or ways to enhance the user experience. P2A has created a company culture built around their values, and every employee, whether remote or at HQ, knows they are appreciated and crucial to the overall success of P2A. There is no doubt in my mind that Phone2Action is by far, the best company I've ever worked for. #HandsDown

Cons: I have not experience anything negative by working remotely for P2A.

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  • In partnership with Women in Government Relations

    When women have a seat at the public policy table, everyone benefits.

    Learn more at

    Dear Participant,


    The theme for this year’s conference is Breakthrough Advocacy.  Last year we elected the most diverse Congress ever. How will these new leaders change the way we do business in Washington D.C. and in state capitols across the nation? Will increased diversity push us to innovate new ways to communicate and influence policy makers? We will explore these concepts and more this October.

    Our tracks have sessions for women at all levels in their careers in government relations, public affairs, political engagement, advocacy, activism, communications, campaigns and law.

    Advocacy & Outreach: Tips and techniques to immediately improve your advocacy effectiveness. Political engagement and communications are included in this track.

    Federal, State & Local Government Relations: Traditional shoe leather lobbying meets technology and trends from K Street to Main Street.

    Professional Development & Coaching: enhance your personal and professional skills and performance with these how-to sessions.

    For questions or information please contact me at

    Looking forward to seeing you in October!


    LeeAnn Petersen, CEO 


    2019 Professional Women in Advocacy Conference – Breakthrough Advocacy

    October 21-22, 2019

    Marriott Metro Center – Washington, DC


    Schedule of Events
    (subject to change)


    Sunday, October 20


    6:00 – 8:00 pm                   Out of town guest reception at Fire and Sage (hotel) 


    Monday, October 21


    8:00 – 9:00 am                   Registration and Breakfast


     9:00 – 9:15 am                   Welcome Remarks: Breakthrough Advocacy – the factors                                                      changing our industry. Speaker: LeeAnn Petersen, CEO,                                                      Professional Women in Advocacy Conference



    9:15 – 10:05 am                 Opening General Session TBD 


     10:15 – 11:45 pm               WORKSHOP BREAKOUTS – 90 MINUTES


                                              Advocacy & Outreach – Drafting Content – Blogs, Press                      Releases,  Op Eds, LTE’s. – These days content is king. Learn              how to write compelling content for communications, public                    affairs and thought leadership. Speaker: Jean Card, Jean Card            Ink and Sharon McBride, eBay


    Federal, State & Local Government Relations – Congressional Procedure with Judy Schneider – Get unique insights on how legislation is made from the expert who trains Members of Congress and staff how Congress works. Speaker: Judy Schneider, Congressional Desk Book


    Professional Development – Get to the Point! This interactive workshop helps advocates identify, hone, and effectively champion their most important points. Speaker: Joel Schwartzberg, ASPCA


    Coaching - One-on-one individual leadership coaching sessions. Please contact to reserve.


    11:45 – 12:00 pm               Networking Break - Stop by our sponsor booths


    12:00 – 1:30 pm                 WGR Networking Luncheon and Keynote Speech – The Voice of Leadership: Inspiring, Influencing & Achieving Results with Emotional Intelligence Speaker: Sylvia Baffour, Founder, Sylvia Speaks


    1:30 – 2:25 pm                   INFO BAR BREAKOUTS – 55 MINUTES


    Advocacy & Outreach – Women Driving Advocacy - If you work in advocacy, you know that women drive nearly every grassroots mobilization effort. What does that mean for causes headed into 2020? Speaker: Amanda Darman-Allen, Managing Director, Blue State Digital


    Federal, State & Local Government Relations – Civics 101 - More and more of the general public is engaged in advocacy. Learn how to communicate the advocacy process and celebrate your incremental wins with stakeholders. Speaker: Jacki Ball, National PTA


    Professional Development – Fly-in Queens – Fly-ins are often seen as an administrative function. How can you use your fly-in to showcase your skills and make the case for advancement to a more substantive role in your job?Speakers: Amaia Stecker, Pilar & Company; Mary Kate Cunningham, ASAE; Kristen Prather, CUNA; Shavenor Winters; Innovative Federal Strategies


    Coaching - One-on-one individual leadership coaching sessions. Please contact to reserve.


    2:30 – 3:25 pm                   INFO BAR BREAKOUTS – 55 MINUTES


    Advocacy & Outreach – Human Factor - Tech makes advocacy convenient, but we can't overlook The Human Factor. Learn to harness the power of authentic interactions without human presence.Speaker: Lindsay Donnelly, The Lukens Company


    Federal, State & Local Government Relations – Measuring ROI of Your     Government Affairs Efforts – Multiple factors impact your work and it is not always easy to quantify success and justify your existence. Learn best practices from peers how to measure inputs and outputs to better gauge the return on investment for your department, campaign or organization. Moderator: Libby Wuller, Quorum


    Professional Development – Advocating for your brand - So you're a successful advocate, but do you use those same skills to advocate for yourself in the workplace? Speaker: Christina Perez, Cruise Lines International Association, Adrienne Marks of Visa, Emily Duncan of National Grid, Courtney Hogan, Pet Industry Joint Advisory Council


    Coaching - One-on-one individual leadership coaching sessions. Please contact to reserve.


     3:30 – 3:45 pm                   Networking Break - Stop by our sponsor booths



    3:45 – 4:45 pm                   Closing general session – The Generational Shift in Advocacy - Hear from a young advocate, lobbyist and an elected official how advocacy is changing due to a greater number of young people engaging in the civic arena. Moderator: Ximena Hartsock, Phone2Action


    5:00 – 7:00 pm                   Excellence in Advocacy Awards & Reception


    Everyday advocates are nominated in six categories. The field is narrowed down to three finalists in each category and one awardee is announced at the reception. For details visit


    Speaker: TBD


    6:00 – 9:00 pm                   Optional Dinner Dine Arounds


    Go Dutch with your colleagues for these casual dinners at local eateries. One group will go at 6pm after the conference ends and the other will go at 7pm after the EIA awards.


    Tuesday, October 22


    8:30 – 9:00 am                   Registration and Breakfast



    9:00 – 10:00 am                 Opening General Session – TBD



    10:05 – 10:55 am               INFO BAR BREAKOUTS – 50 MINUTES



    Advocacy & Outreach – GDPR, Data Privacy and Stakeholder Recruitment – It is a MYTH that granular consent will have a negative impact on engagement with supporters. Learn how data privacy can help you increase engagement. Speaker: Sorcha Rochford, Nation Builder


    Federal, State & Local Government Relations -#MostDiverseCongressEver Join leaders from professional societies of diverse lobbyists (H Street, Hispanic Lobbyists Association, Q Street, Women in Government Relations and Washington Government Relations Group (AfAm Lobbyists)) to find out how their approach to lobbying has changed or will change as more women and lawmakers of diverse backgrounds are elected. Speakers: Marcus Mason, Liz Lopez, Lauren Wilson, Suzanne Swink, Jocelyn Hong


    Professional Development – Trust and Thrive – Trust takes a life-time to build but easily destroyed in a blink of an eye. Be influential by building trusting relationships. Speaker: Jodi Mitchell, Upsurge Advisors


    11:00 – 11:15 am               Networking Break - Stop by our sponsor booths


    11:15 – 11:45 pm               CHANGE AGENT BREAKOUTS – 30 MINUTES


    Advocacy & Outreach – Using Data to Drive Results in Public Affairs – Learn how to use meaningful and statistically significant data to design and show impact of public affairs campaigns. Speaker: KayAnn Schoeneman, Managing Director, Ketchum


    Federal, State & Local Government Relations – Mapping the stakeholders behind 2020 presidential candidates - Examine the people and organizations surrounding 2020 contenders to understand the operatives, policy advisors, and political power centers driving campaigns. Anticipate future policies aligned with your cause and craft targeted engagement strategies based on a candidate's networks. Speaker: Rachel Topazian, Senior Director of Research, Network Science Initiative, National Journal



    Professional Development – Go Getters and Goal Getters - Two two kinds of women exist – the “Go Getters” & the “Goal Getters”. Both distinctly different but powerful when partnered together. Speaker: Kiana Wheeler, Central Florida Commission on Homelessness



    11:45 – 12:00 pm               Networking Break - Stop by our sponsor booths


    12:00 - 1:30 pm                  Luncheon Keynote – Speak with Impact - Command the Room                                             and Influence Others – Your voice matters, especially as a                                                     leader. Every day, you have an opportunity to use your voice to                                               have a positive impact--at work or in your community. You can                                               inspire and persuade your audience--or you can distract and put                                             them to sleep. Speaker: Allison Shapira, Author, Speaker,                                                   Coach



    1:30 – 2:30 pm                   Closing General Session
    Been there Done That, Words of Wisdom from Women of Distinction - BTDT is everyone’s favorite session because it brings together senior level women to speak candidly about their experiences in the workplace and in life. Moderator: Elizabeth Bartz, CEO, State and Federal Communications



    2:30 – 4:00 pm                   Optional networking mixer and farewell reception (hotel bar)




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